Client: Dingle Sea Salt
Project Type: Brand Identity & Packaging Design

Dingle Sea Salt

Dingle Sea Salt is an artisan duo based in Dingle who hand-harvest sea salt using only the sun, wind, and Atlantic sea water.

Their low-carbon production method is unique in Ireland, yielding a mineral-rich salt of the highest quality. Sustainability motivated the business from the start and remains at the core of everything they do. For the packaging, the salt pot is refillable, with corresponding refill packs available to further reduce the carbon footprint. Furthermore, the label is printed on recycled paper using plant-based inks, emphasising that low-impact packaging is paramount.

The brand identity needed to reflect the simplicity of the natural elements harnessed to create the salt. This was achieved using a clean sans serif typeface combined with an illustrated stamp presenting the three core elements: sun, wind, and sea. The design is finished with the strong colour combination of black and salt white.

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